In this pitch, I really tried to pitch it more towards the cost savings for the customer. In my previous pitch, I realized I was focusing too much on the technology. While the technology is cool, it's not what will sell the product. Convincing the buyer they will save time and money is what sells the product. I tried to use some of my estimated numbers to give potential buyers a number that could stick in their head. Then, later on, they could look at their bottom line and see how much more they could earn if they were 30% faster across all the jobs they did.
I really liked how you included calculations on how much different consumers would be saving. I do think you could potentially expand a little more on the problem at hand and set up the fact that you are talking about saving time in regards to mowing a lawn. You showed off the features of the product and showed what the product is capable of very well, but I would also recommend practicing standing in one spot because swaying can distract from what you are saying and can also distract from the hand gestures you are using to emphasize points.
ReplyDeleteHi Brandon,
ReplyDeleteI thought you did a nice job talking about how the efficiency of the buyer’s company will increase by using the product. I drew a prototype in my pitch, but I liked that you took into account what it would be like to do the pitch with the actual prototype of the product next to you. You might consider talking a little bit about how much the product will cost, so the buyer will have the opportunity to weigh the investment cost against how much more efficiency they will gain from using the product.
Ashley Decker
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ReplyDeleteHi Brandon!
ReplyDeleteI agree with your main changes- it’s the money and time saved that will sell your product, not the technology.
You did a good job on your second elevator pitch. You had good statistics and you had your material well memorized. You had good movement and you maintained good eye contact with the camera.
Some things you might consider to further refine the effectiveness of your pitch- you still seem somewhat nervous, although it was better than the first one. You might want to make your gestures more pronounced. We are imagining your product, it can’t be seen in the video- you might want to draw some posters of your product to give viewers visual detail. Right now we see you standing in a plain room. Show us something about your product- even if it is just drawings, at least we will get a better idea of your product. Some people are visual learners and need to see something about your product in order to relate to it well. Because, you are talking about a lawn mower- are you going to carry a lawn mower around with you on an elevator or to business meetings? Probably not- probably you will be substituting a graphic of some type for the actual item.
Overall, good job!
Great pitch. You really had me thinking of how I could use this product and how it would make my life easier. One thing you could possibly add is talking more of the market. So that way the potential investor see the potential and how they would make a return on their investment. You really got the imagination going now just show everyone what is in it for them if they invests in you.
ReplyDelete